Graphic Design Course


ELDOTECH TECHNOLOGIES
PROFESSIONAL GRAPHIC DESIGN COURSE

Create. Design. Brand. Earn.

Our Graphic Design Course is designed for aspiring designers, entrepreneurs, students, photographers, marketers, and anyone who wants to develop practical skills in creating professional visual content for print and digital platforms.

The training combines design principles, industry-standard software, branding, digital graphics, photo editing, and practical client projects.

COURSE OUTLINE

Module 1: Introduction to Graphic Design

  • What is graphic design?
  • Role of a graphic designer
  • Types of graphic design
  • Design workflow
  • Understanding creative briefs
  • Introduction to professional design tools
  • Setting up a design workspace

Module 2: Principles of Graphic Design

  • Elements of design
  • Composition and layout
  • Balance and alignment
  • Contrast
  • Proportion and scale
  • Repetition and consistency
  • Visual hierarchy
  • White space
  • Grid systems

Module 3: Colour Theory

  • Understanding colour
  • Primary, secondary and tertiary colours
  • Colour psychology
  • Colour harmony
  • RGB, CMYK and HEX
  • Choosing colours for brands
  • Colour combinations for print and digital media

Module 4: Typography

  • Understanding typography
  • Font classifications
  • Font pairing
  • Typography hierarchy
  • Spacing and alignment
  • Selecting fonts for different projects
  • Creating professional text layouts

Module 5: Adobe Photoshop

  • Photoshop workspace and tools
  • Image selection and manipulation
  • Layers and masks
  • Cropping and resizing
  • Background removal
  • Photo enhancement
  • Colour correction
  • Professional photo retouching
  • Creative compositions
  • Social media graphics
  • Poster and flyer creation

Module 6: Adobe Illustrator

  • Understanding vector graphics
  • Illustrator workspace
  • Shapes and paths
  • Pen Tool
  • Brushes
  • Text and typography
  • Vector illustration
  • Logo development
  • Icons and symbols
  • Creating scalable artwork

Module 7: CorelDRAW

  • CorelDRAW workspace
  • Vector design
  • Shapes and curves
  • Text manipulation
  • Page layout
  • Logo design
  • Business cards
  • Letterheads
  • Brochures and flyers
  • Preparing artwork for printing

Module 8: Logo Design & Brand Identity

  • Understanding branding
  • Logo design principles
  • Creating memorable logos
  • Symbol and wordmark development
  • Colour selection
  • Typography for logos
  • Brand consistency
  • Brand identity systems
  • Creating a professional brand style guide

Module 9: Print Design

  • Business cards
  • Letterheads
  • Posters
  • Flyers
  • Brochures
  • Banners
  • Roll-up banners
  • Certificates
  • Invitations
  • Menus
  • Packaging designs
  • Print specifications and bleeds
  • Preparing print-ready files

Module 10: Digital & Social Media Design

  • Facebook graphics
  • Instagram posts
  • WhatsApp promotional artwork
  • YouTube thumbnails
  • Social media banners
  • Online advertisements
  • Digital campaigns
  • Designing for different screen sizes
  • Exporting optimized digital graphics

Module 11: Photo Editing & Retouching

  • Professional image enhancement
  • Exposure and colour correction
  • Skin retouching
  • Background replacement
  • Object removal
  • Image restoration
  • Passport and ID photographs
  • Professional portraits
  • Preparing images for print and web

Module 12: Advanced Design & Creative Projects

  • Advanced Photoshop techniques
  • Advanced Illustrator techniques
  • Creative advertising layouts
  • Composite artwork
  • Infographic design
  • Promotional campaigns
  • Corporate communication materials
  • Working with client briefs

Module 13: Freelancing & Design Business

  • Starting a graphic design business
  • Creating a professional portfolio
  • Finding clients
  • Freelance platforms
  • Preparing quotations
  • Pricing design services
  • Client communication
  • Handling revisions
  • Copyright and intellectual property
  • Building a personal brand

Module 14: Portfolio Development

Learners will create a professional portfolio containing selected projects such as:

Logo Design | Business Card | Poster | Flyer | Brochure | Social Media Campaign | Photo Retouch | Corporate Branding Package

PRACTICAL PROJECTS

Project 1: Business Branding

Create a complete visual identity for a business.

Project 2: Promotional Poster

Design a professional marketing poster for print and social media.

Project 3: Product Advertisement

Create an advertising campaign for a product or service.

Project 4: Social Media Campaign

Design a coordinated set of promotional graphics.

Final Project

Develop a complete corporate identity package comprising:

Logo + Business Card + Letterhead + Poster + Flyer + Social Media Artwork + Brand Guidelines

CAREER & BUSINESS OPPORTUNITIES

After completing the course, learners can pursue opportunities as:

Graphic Designer | Brand Designer | Logo Designer | Digital Artist | Social Media Designer | Photo Editor | Layout Designer | Freelance Designer | Creative Entrepreneur

TRAINING METHOD

Hands-on Training • Practical Projects • Instructor Guidance • Real Client-Based Assignments • Portfolio Development

COURSE OUTCOME

By the end of the programme, learners should be able to:

  • Apply professional design principles
  • Create logos and brand identities
  • Design professional print materials
  • Create digital and social media graphics
  • Edit and retouch photographs
  • Use Photoshop, Illustrator and CorelDRAW
  • Prepare artwork for professional printing
  • Build a strong graphic design portfolio
  • Offer graphic design services to clients
  • Start and manage a freelance design business

ENROLL TODAY

ELDOTECH TECHNOLOGIES

Quick and reliable IT Solutions

Call / WhatsApp: +254 104 400 144
Website: www.eldotechtechnologies.co.ke

CREATE YOUR VISION. DESIGN YOUR FUTURE.

Practical Skills • Professional Design • Creative Excellence